Toms River

First Rate Eye Care in Toms River


Get 2 complete pair of kids eyeglasses (Frame and Lenses, valued for $59 each) for $99!

Get one complete pair of glasses (Frame and Lenses) with anti-glare and blue light filter for $109!

*This offer only applies to select frames and clear polycarbonate lenses

Add transitions to your lenses for $70. 

*HI prescription fees may apply, we offer a 12 month warranty for $20 that cannot be combined with any insurance or current special/package

If you’re looking for a quality optometrist in Toms River, you've come to the right place. Eyes First has been providing the best eye care in New Jersey for more than thirty years, and is a trusted name in the area for optometry services and care. We have ten convenient locations to serve the communities in Middlesex, Monmouth, and Ocean Counties, which means there is always a location near you.


You can expect the highest quality of care, the best and latest in optometry technology, and caring and compassionate team members to assist you in anything you need, from our optometrists to our front desk personnel. New patients are always welcome, so set up your initial appointment today. You'll be glad you did, and even more glad that you found us to be your eye care provider.

Optometry Services at Our Toms River Office

We can take care of the vast majority of your optometry needs right here at our Toms River location. Here are some of the things we can offer you at this Eyes First office:

Eye Exams--It is always recommended to get a comprehensive eye exam at a qualified optometrist once a year. This gives you an opportunity to update your lens prescription if needed, and to make sure your eyes are still giving you clear, sharp vision, and are healthy overall.

Contact Lens Exams--If you wear contact lenses, we can give you a lens exam each year to update your prescription, make sure your size is the same (or discover if it's changed), and write you a prescription for specialty lenses if you need them.

Selecting New Eyeglass Frames and Lenses--We have a large selection of fashionable frames at our Toms River office, and you can shop for the pair you like best, as well as get your lenses crafted for you, right here after your exam. You'll have your new prescription with you, so why not take care of getting your new glasses before you leave?

Treatment for Ocular Diseases--If you have cataracts, glaucoma, macular degeneration, or any other types of vision loss or changes that you can't explain, we can diagnose it for you by discovering the cause, and offering the proper treatment.

Care for Dry Eyes and Eyes with Seasonal Allergies--If you have either of these conditions, your eyes can get irritated, and even painful pretty easily, which makes it hard to see or wear eye makeup. We can provide a prescription for eye drops to make your eyes comfortable again.

Eye Care for Kids--Kids as young as six months old need eye exams. We are experts in pediatric eye care. This is good news if you have kids, because it means you can bring the entire family here to get their annual eye exams and lens prescription updates.

Evaluation for LASIK--If you are considering getting LASIK surgery we can evaluate you to determine if you are a good candidate for it. If you are, we can refer you to a LASIK specialist, and handle all of your pre and post-op care.

Call And Schedule An Appointment Today

Contact us to schedule your eye exam. Remember, an annual eye exam is a key component of good eye health. We are looking forward to meeting you and welcoming you to the Eyes First Vision Center at Toms River family. You can reach us at:

Toms River

28 Main Street,
Toms River, NJ 08753

Phone: 732.240.2021
Fax: 732.240.5560

Emergency Phone: 732.674.0105

Office Hours:
Monday & Wednesday 9:00am - 7:00pm
Tuesday, Thursday, Friday 9:00am - 5:00pm
Every Other Saturday 9:00am - 2:00pm

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  • "Glasses came in a week as promised. Entire process took maybe 20 minutes. Highly recommend you check them out."
    Reginald B. / Eatontown, United States
  • "First timer to eye exams and glasses. The service was excellent. The staff was enjoyable."
    Anthony P. / Toms River, United States
  • "Dr Gershenow is a wonderful doctor. I recommend him to my family and friends"
    Debbie Natale Povlich